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New Free Guide: Because the Good Guys and Gals ought to win!

Fresh for the New Year, our brand new 5 step brand story playbook for brands with purpose.

Trying to market a brand that’s missing an awesome brand story is tough! Low or zero response to your campaigns, lacklustre leads and hard or drawn out sales are tell tale signs.

We know this is a frustrating and stressful place to be! And the constant pressure to turn it all around can be suffocating.

If you’re like many we’ve met in this position, you’ve never really been guided through the brand story formula. Or how to pull everything together to make your marketing work.

Marketing ought to be easier! And it can be (with a brand story that resonates and a plan).

That’s why our team at The Sponge have created the five step brand story marketing playbook. It’s designed to help you take your brand to a whole new level. Best of all it is free.

Because the good guys and gals ought to win.

5 Step Brand Story Marketing Playbook Download

It’s a primer for those looking to fast track their marketing success. And to open the flood gates to more and easier sales.

Many tasked with marketing a brand may have a good sense of what to do, and simply need help to pull it all together in a way that works. This playbook helps you do just that. Become the marketing success you’ve been striving to be.

The result we want to help you achieve is a brand worth raving about. That means raving fans, which really means a perpetual stream of new customers for your business (who also turn into raving fans!).

raving fans blog image

And on it goes! Imagining the floodgates opening for your business?

So what’s in this playbook?

Easiest way is to find out is to download your free copy and read it for yourself.

As a teaser the titles of the fundamental first three steps are:

#1 ~ Lead with Purpose

#2 ~ Decode Your Customers

#3 ~ Craft Your Brand Story

Download the guide to find out the last two.

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Of course, we have a path for those who want help to go deeper. Or for those who prefer an a guide to light the path. Much like a brand story marketing coach.

We’re here to help you create raving fans for your brand. Because the good guys and gals ought to win.

Guide for Your Brand Story Marketing Strategy

We have a simple three step plan for that.

  1. Book your complimentary consultation
  2. Allow us to create a strategy for your brand
  3. We’ll work together to implement it

I hope you enjoy our five step brand story marketing playbook. Be sure to share your successes with us.

Warmly, Luke

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Humbling Words From Awesome People

Our brand looks better than we could have dreamed and The Sponge team managed to squeeze so much meaning into it that our prospects really get a sense of how we can help them.
Darren Vardy
Insolvency Options
The Sponge have been outstanding to work with. Their expertise, dedication and outstanding quality of work is second to none. I am grateful for their input into the design of our brand and website.
Matt Malouf
The Fortune Institute
The Sponge truly immersed themselves into our business, our team and our culture to develop a brand that not only captured our essence but more importantly; expressed it to the world.
Mende Seljanovski
Enth° Projects
Love their vision, love their work and mostly love the team!
C. S. Chen
Claytan Australia
Luke and the team at the Sponge are truly artisans of their craft. They're AWARE, they DARE and DELIVER.
Claude Di Ciano
Richardson & Wrench Willoughby
Awesome design. Easy to work with. Jobs are completed quickly. Highly recommended.
Alexander Bont
Great creative proactive company. Could not be happier with the works they both provided and suggested. Now our go to company for branding.
Ross Thompson
JHA Engineers
Awesome company with awesome creativity. After working with them over 2 years, The Sponge has successfully turned me from a happy customer into a raving fan!
Jeremy Chen
Claytan Australia
High level strategic thinking and their creativity makes them stand out. Quick turn around time and reasonable price make them the winner every single time.
Syed Mujtuba
Crescent Wealth
A great vibe and energy brought to every project that The Sponge have led for me. Easy to work with, quick on the uptake of direction and prompt service. Will definitely be using The Sponge again and highly recommend.
Lucette King
NSW Department of Education
The Sponge team are great to work with. They translate your ideas and vision into something real and tangible and they truly want to make an impact to your business strategy with their valuable insights. We have been using them for over 10 years and would highly recommend their expertise.
M Levonian
William, Thyme & Prophet / Report Factory
Luke and the crew at the Sponge helped set up our Corporate image as it stands today. They were extremely helpful and patient. They took the time to understand our business and brainstormed with us some of the essential elements and came up with various images until we were happy with the final one. Can't recommend Luke and his team enough. Thanks again Luke.
Kim Lie Jom
Complete Health Chiropractic
I usually don’t believe in one stop shops, because of the inability to be great across many areas, but The Sponge truly are the one stop shop for brand creation, innovation and lead generation.
Mark Capelin
Tribe Social Fitness
I have had The Sponge involved in several IT based projects over my years working as a Software Developer. Each project has seen results that have exceeded expectations and I highly recommend them.
Shane Wisniewski
Wesfarmers Industrial and Safety
One of Luke’s talents is his ability to move people and organizations from the creative to the innovative, commercializing ideas and inventions.
Rodney Marks
Hoax Speaker
I recommend The Sponge’s services to new and established organizations who are looking to differentiate themselves from the “ordinary” and stand out from the crowd.
Annette Wright
InfoGenesis Pty Limited
The Sponge’s perceptive sensibility guarantees a perfect match between your business and its presentation to the world. They makes your values, ethics, goals, and the 'feel' of your business shine through every aspect of your brand.
Geoff Walker
Sydney Massage Time Pty Ltd
Branding is a familiar concept to comms & marketing professionals like myself. But it’s often a mystery to other staff, and for brand to be authentic, unique and indispensable they all need to be on board. This training helped me clarify branding to everyone in our organisation. Now they’re all part of the brand redevelopment crew, identifying and sharing stories that resonate with our values and purpose. Thanks, Luke, for launching our journey to uncover the brand that ‘comes from within’.
Avril Janks
Communications and Marketing Coordinator
We were in the middle of re-branding and wanted to know how better to market our product including how better to tell our story. This webinar provided practical marketing techniques, and rationale to explain the benefit of this strategy. The 'light bulb' moment for me was making the connection between the power of storytelling and marketing our brand.
Susan Perry
CEO CommunityGro
The Sponge is enabling small business to focus on essential elements of marketing/strategy. I used to go in circles and best guess engagement with customers; I didn’t understand my target market. The Sponge gave me a real wake-up call: To realise how much time and money I was throwing away for no return. The learning was interesting and interactive. Now, I feel in control and focused.
Sue Lea
Timely Business Solutions

We Love Helping Good Brands Grow

When Everything In The Marketplace Has Changed But You, It’s Time To Rebrand.

Working with Us Is Easy.

Step 1:

Book a free consultation

Step 2:

Allow us to craft a plan for you

Step 3:

We’ll implement it together