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A day in the life of … Jess – Impact Growth Alchemist

Welcome to the world of an Impact Growth Alchemist at The Sponge – a mix of positive impact, business growth, remote work realities, and life adventures!

6.00 – A room overlooking the water on Koh Lanta, Thailand

The alarm wakes me up. It’s Monday and it’s dawn. I don’t mind Mondays. I take 5 minutes to wash my face to look awake, 5 minutes to see if any urgent work email came through overnight (I spot an email from a graphic designer interested in working for The Sponge – no kidding!), and 5 minutes (ok 15) to catch up on my personal social media. Then, I set up for my week kick-off meeting!

6.30 – Zoom meeting room

And it’s on! In less than an hour, Luke and I try to wrap up all of last week’s highlights, and this week’s priorities and to do list. We talk of new impactful connections, brand audits, an urgent proposal for renaming, ongoing website projects, a new app development…  It’s already past 10.15 AM in Brisbane by the time we finish.

9.30 – A yummy restaurant on Kantiang Beach, Koh Lanta

After making sure everyone knows what they’re doing this week (including myself!), cleaning up our online workspace and finishing/sending a new proposal to an awesome prospect client, I need some food. So, my partner, myself and our phones (because we both work remotely!) are off to breakfast!

11.00 – A cafe restaurant above Nui Beach

After catching up with marketing over breakfast, packing up my office, and encountering some minor issues with the scooter, my partner and I cross paths with a fellow digital nomad who is off to work in a beautiful spot overlooking the water. We’re sold! 5 minutes later, I’m set up at the table next to her, in my new tropical office.

I eagerly watch the latest Facebook Live video in my team’s group, providing all the info we need to get pumped for the week ahead. As social media acts as our “water cooler” or “coffee machine”, I take a couple minutes to comment on my colleagues’ updates. Then, I have just enough time for some project management before the daily huddle.

12.00 – Zoom meeting room

Daily huddle! It’s quick, but always nice to see the team’s faces. And opened, regular conversation is so important when working remotely!

We talk about our plans for the upcoming 24 hours to make sure all priorities are aligned. So, I start working on mine as soon as the meeting is over. For me today, priorities consist of tasks related to accounting, KPIs and reporting updates, as well as a new clients onboarding strategy. Talk about wearing multiple hats, eh!

14.30 – Nui Beach

I can’t think of a better way to take a break than going for a swim in turquoise waters! It’s already the end of the business day in Australia so I can safely leave my portable office behind for a while.

After my refreshing swim, I end up exploring more of the island for a few hours, only making it back to my room after sunset. I had wanted to go walk a dog at the cool shelter I discovered over breakfast, but that will have to wait until tomorrow!

20:00 – Back in my beautiful “home for the week”

I finish writing this blog post. Yes, this one – it’s a true story! Then, I set it aside for some edits in the morning, which I will share with my colleagues for feedback. I officially check out for the day.

To me, it barely feels like I had a day at work. The Sponge offers so much flexibility in the way I can structure my day, the tasks I work on, the places I set up my laptop… I’m living my dream! I can travel constantly, yet have an income and get a feeling of accomplishment as I push my career forward, grow every day, and help make the world a better place.  (: 

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Humbling Words From Awesome People

Our brand looks better than we could have dreamed and The Sponge team managed to squeeze so much meaning into it that our prospects really get a sense of how we can help them.
Darren Vardy
Insolvency Options
The Sponge have been outstanding to work with. Their expertise, dedication and outstanding quality of work is second to none. I am grateful for their input into the design of our brand and website.
Matt Malouf
The Fortune Institute
The Sponge truly immersed themselves into our business, our team and our culture to develop a brand that not only captured our essence but more importantly; expressed it to the world.
Mende Seljanovski
Enth° Projects
Love their vision, love their work and mostly love the team!
C. S. Chen
Claytan Australia
Luke and the team at the Sponge are truly artisans of their craft. They're AWARE, they DARE and DELIVER.
Claude Di Ciano
Richardson & Wrench Willoughby
Awesome design. Easy to work with. Jobs are completed quickly. Highly recommended.
Alexander Bont
Great creative proactive company. Could not be happier with the works they both provided and suggested. Now our go to company for branding.
Ross Thompson
JHA Engineers
Awesome company with awesome creativity. After working with them over 2 years, The Sponge has successfully turned me from a happy customer into a raving fan!
Jeremy Chen
Claytan Australia
High level strategic thinking and their creativity makes them stand out. Quick turn around time and reasonable price make them the winner every single time.
Syed Mujtuba
Crescent Wealth
A great vibe and energy brought to every project that The Sponge have led for me. Easy to work with, quick on the uptake of direction and prompt service. Will definitely be using The Sponge again and highly recommend.
Lucette King
NSW Department of Education
The Sponge team are great to work with. They translate your ideas and vision into something real and tangible and they truly want to make an impact to your business strategy with their valuable insights. We have been using them for over 10 years and would highly recommend their expertise.
M Levonian
William, Thyme & Prophet / Report Factory
Luke and the crew at the Sponge helped set up our Corporate image as it stands today. They were extremely helpful and patient. They took the time to understand our business and brainstormed with us some of the essential elements and came up with various images until we were happy with the final one. Can't recommend Luke and his team enough. Thanks again Luke.
Kim Lie Jom
Complete Health Chiropractic
I usually don’t believe in one stop shops, because of the inability to be great across many areas, but The Sponge truly are the one stop shop for brand creation, innovation and lead generation.
Mark Capelin
Tribe Social Fitness
I have had The Sponge involved in several IT based projects over my years working as a Software Developer. Each project has seen results that have exceeded expectations and I highly recommend them.
Shane Wisniewski
Wesfarmers Industrial and Safety
One of Luke’s talents is his ability to move people and organizations from the creative to the innovative, commercializing ideas and inventions.
Rodney Marks
Hoax Speaker
I recommend The Sponge’s services to new and established organizations who are looking to differentiate themselves from the “ordinary” and stand out from the crowd.
Annette Wright
InfoGenesis Pty Limited
The Sponge’s perceptive sensibility guarantees a perfect match between your business and its presentation to the world. They makes your values, ethics, goals, and the 'feel' of your business shine through every aspect of your brand.
Geoff Walker
Sydney Massage Time Pty Ltd
Branding is a familiar concept to comms & marketing professionals like myself. But it’s often a mystery to other staff, and for brand to be authentic, unique and indispensable they all need to be on board. This training helped me clarify branding to everyone in our organisation. Now they’re all part of the brand redevelopment crew, identifying and sharing stories that resonate with our values and purpose. Thanks, Luke, for launching our journey to uncover the brand that ‘comes from within’.
Avril Janks
Communications and Marketing Coordinator
We were in the middle of re-branding and wanted to know how better to market our product including how better to tell our story. This webinar provided practical marketing techniques, and rationale to explain the benefit of this strategy. The 'light bulb' moment for me was making the connection between the power of storytelling and marketing our brand.
Susan Perry
CEO CommunityGro
The Sponge is enabling small business to focus on essential elements of marketing/strategy. I used to go in circles and best guess engagement with customers; I didn’t understand my target market. The Sponge gave me a real wake-up call: To realise how much time and money I was throwing away for no return. The learning was interesting and interactive. Now, I feel in control and focused.
Sue Lea
Timely Business Solutions

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